The Badge

 

Sheffield Wednesday Football Club's crest has undergone several transformations since its inception, reflecting both the club's heritage and evolving design trends. Here's a chronological overview of the club's badge evolution:

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🦉 1935: Sheffield Coat of Arms

For the 1935 FA Cup Final, Sheffield Wednesday adorned their kits with the Sheffield city coat of arms, a common practice for special matches at the time. Sheffield Wednesday News+2What's Behind the Badge+2Logopedia+2

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🛡️ 1956–1970: The First Official Club Crest

In 1956, the club introduced its first official crest. This design featured a traditionally drawn owl perched on a branch, symbolizing the club's nickname, "The Owls," derived from the Owlerton district of Sheffield. The crest also incorporated the White Rose of York, representing Yorkshire, and sheaves of wheat on either side of the owl's head, alluding to the city's name, "Sheaf field." Beneath the shield was the Latin motto "Consilio et Animis," translating to "By Wisdom and Courage." Wikipedia+2Design Your Way+2CRW Flags+2

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🎨 1970–1995: The Minimalist Owl

In 1970, a minimalist version of the crest was introduced, designed by a local art student. This stylized owl logo was used, with variations, until 1995. The design focused on a simplified owl figure, reflecting contemporary design trends of the time.

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🏰 1995–1999: Return to Tradition

In 1995, the club reverted to a design reminiscent of the original 1956 crest. This version featured a traditionally drawn owl perched on a branch, with the sheaves replaced by a stylized "SWFC" logo. The White Rose of York was moved above the owl's head, and the words "Sheffield Wednesday" and "Hillsborough" were incorporated into the design. Notably, the Latin motto was omitted in this iteration.

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🔄 1999–2016: The Stylized Owl Returns

In 1999, the club brought back the minimalist owl design, placing it within a shield and adding the club's initials "SWFC" and the establishment year "Est. 1867." A copyright symbol was added in 2002. Sheffield Wednesday NewsWikipedia

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🆕 2016–Present: Modernized Classic

In 2016, under new ownership, Sheffield Wednesday unveiled a new crest that closely resembled the original 1956 design. This modernized version reinstated the traditional owl, the White Rose of York, and the Latin motto "Consilio et Animis," encapsulating the club's rich heritage while updating its visual identity for the modern era. Sheffield Wednesday News